Youtube Added New Video Ads Service

By Kamil Samara


YouTube invested in a new marketing tool: an app that allows small business owners to create and upload their own videos. The app is called Directr and was originally developed by a Boston start up. The start up is now joining the YouTube video ads team and the app is available for free.



YouTube has made it very easy for advertisers to share their ads by featuring short video ads before streaming videos requested by users. Even though video marketing is a very efficient way to promote a business, it is sometimes difficult for small business owners to create quality video content since they lack experience and knowledge in this field.

Directr, a Boston start up, decided to make video ads easier for small business owners. They developed an app that can be used to create a video ad and upload it to the Internet. Directr also offered marketing consulting services to small business owners.

YouTube purchasing Directr should make it easier for small business owners to have their video content featured before YouTube videos. YouTube is the most popular video platform and could help you reach out to any target audience. Since Google purchased YouTube, users are encouraged to create a Google account to browse through videos, comment and subscribe to YouTube channels, which makes targeting viewers even easier.

There is talk that an android version will soon be following the current version, the powers that be will probably see how this version works, and will wait to get all the kinks out, if any develop.

YouTube is the premier video format on the internet and is always in the top two or three venues that people go to to find what the want to see in the video scheme of things. This is a great way for anybody to create videos from a personal standpoint or from a business standpoint as well.




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