It looks like Facebook's incredible success won't be ending anytime soon! The site revealed their latest quarter earnings, and they took in $2.9 billion in revenues. This was even higher than the 2.81 billion analysts had predicted. In addition, they beat the earnings per share prediction by 10 cents. Facebook's stock went up almost 4%, and closed at $71.29. Shareholders were very pleased by Facebook's announcement.
Boy were all the skeptics wrong. Facebook still is the predominant social media outlet, and they have control over so many aspects of online business. Everything was set up for the company to turn extremely nice profits post-IPO, and that trend has definitely continued.
For one, advertising revenue increased significantly. They made $2.63 billion from ads, up 67% from this period in 2013. The revenue increase is even higher when you discount the impact of changes in foreign exchange rates. Most of that money came from mobile ads, which brought in 62% of Facebook's advertising revenue. This is up from 41% this time in 2013. They also made $235 million in revenue from payments and fees.
When commenting on the report, Facebook founder Mark Zuckerberg seemed pleased about the company's growth. He expressed interest in the opportunities the company had ahead of them, particularly global opportunities. Financial growth wasn't the only kind of growth that Facebook experienced. They also saw a dramatic increase in their user base. The company claims to have 1.3 billion active users, which is a 14% increase from last year.
Mobile usage is also on the rise. In fact, a whopping 399 million of Facebook users access Facebook on their phones exclusively. 1.07 billion users log on with their mobile devices at least once monthly. This information should make it easier for Facebook to increase their mobile advertising revenue even more. Right now, Facebook appears to be unstoppable. It will be interesting to see how the company continues its growth in the future.
FaceBook has established itself as a big name in the industry. This has led it to becoming one of the fastest growing entities in the world and this includes some of the biggest brands out there. FaceBook is a legitimate winner these days and they are growing rapidly. They can do no wrong at the moment as the profit margins are rising. They are beating expectations and continue to over deliver on their results as time goes by. It is impressive to note the growth and development of the company as it has gotten bigger and bigger.
Boy were all the skeptics wrong. Facebook still is the predominant social media outlet, and they have control over so many aspects of online business. Everything was set up for the company to turn extremely nice profits post-IPO, and that trend has definitely continued.
For one, advertising revenue increased significantly. They made $2.63 billion from ads, up 67% from this period in 2013. The revenue increase is even higher when you discount the impact of changes in foreign exchange rates. Most of that money came from mobile ads, which brought in 62% of Facebook's advertising revenue. This is up from 41% this time in 2013. They also made $235 million in revenue from payments and fees.
When commenting on the report, Facebook founder Mark Zuckerberg seemed pleased about the company's growth. He expressed interest in the opportunities the company had ahead of them, particularly global opportunities. Financial growth wasn't the only kind of growth that Facebook experienced. They also saw a dramatic increase in their user base. The company claims to have 1.3 billion active users, which is a 14% increase from last year.
Mobile usage is also on the rise. In fact, a whopping 399 million of Facebook users access Facebook on their phones exclusively. 1.07 billion users log on with their mobile devices at least once monthly. This information should make it easier for Facebook to increase their mobile advertising revenue even more. Right now, Facebook appears to be unstoppable. It will be interesting to see how the company continues its growth in the future.
FaceBook has established itself as a big name in the industry. This has led it to becoming one of the fastest growing entities in the world and this includes some of the biggest brands out there. FaceBook is a legitimate winner these days and they are growing rapidly. They can do no wrong at the moment as the profit margins are rising. They are beating expectations and continue to over deliver on their results as time goes by. It is impressive to note the growth and development of the company as it has gotten bigger and bigger.
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